Working alongside Story Digital Marketing, we took on the challenge of promoting Horizon College & Seminary and Master's College & Seminary to raise awareness and encourage prospective students to apply. We created a series of videos that were used on Horizon and Master's websites as well as their multiple social channels. Videos utilized a combination of B-roll footage taken on campuses as well student testimonials.
I was tasked with creating a video that could be used to capture the interest of high school students who are looking at taking the seminary route for the post-secondary education. The video would be used on Master's homepage, in social media and played at summer camps. In addition to the full video, several shorter highlight reels were created to use on social media platforms.